Download Book Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value Writen By Reed K. Holden
Negotiating with Backbone: Eight Sales Strategies to Defend Your Price and Value
By : Reed K. Holden
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Book Synopsis :
B2B sales professionals: resist mindless discounting, level the playing field against tough procurement organizations, and close the deal on your terms! Negotiating with Backbone, Second Edition definitive guide for every sales pro facing the "procurement buzzsaw" - and it's just been updated with even more powerful strategies and techniques! Where traditional purchasing managers negotiated, procurement officials seek to dictate, through multiple tactics with a single intent: to gain unprecedented discounts and concessions. Premier pricing strategist and sales consultant Reed K. Holden gives you the powerful new strategies and tactics you need to protect your margins and get the right deal. Holden guides you through recognizing what purchasing negotiators are really up to, keep value at the forefront of negotiations, and avoiding the mindless discounting that wrecks profitability. Holden details eight strategies for all types of pricing negotiations, including approaches for
Book Detail :
Author : Reed K. Holden
Pages : 208 pages
Publisher : Pearson FT Press
Language :
ISBN-10 : 0134268415
ISBN-13 : 9780134268415
Supporting format: PDF, EPUB, Kindle, Audio, MOBI, HTML, RTF, TXT, etc.
Supporting : PC, Android, Apple, Ipad, Iphone, etc.
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