PDF Download Matchmakers: The New Economics of Multisided Platforms Writen By David S. Evans

Matchmakers: The New Economics of Multisided Platforms

By : David S. Evans

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 pdf download Matchmakers: The New Economics of Multisided Platforms

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Book Synopsis :

Many of the most dynamic public companies, from Alibaba to Facebook to Visa, and the most valuable start-ups, such as Airbnb and Uber, are matchmakers that connect one group of customers with another group of customers. Economists call matchmakers multisided platforms because they provide physical or virtual platforms for multiple groups to get together. Dating sites connect people with potential matches, for example, and ride-sharing apps do the same for drivers and riders. Although matchmakers have been around for millennia, they?re becoming more and more popular?and profitable?due to dramatic advances in technology, and a lot of companies that have managed to crack the code of this business model have become today?s power brokers.Don?t let the flashy successes fool you, though. Starting a matchmaker is one of the toughest business challenges, and almost everyone who tries to build one, fails.In Matchmakers, David Evans and Richard Schmalensee, two economists who were among the

Book Detail :

Author : David S. Evans

Pages : 272 pages

Publisher : Harvard Business Review Press

Language :

ISBN-10 : 1633691721

ISBN-13 : 9781633691728

 
Supporting format: PDF, EPUB, Kindle, Audio, MOBI, HTML, RTF, TXT, etc.
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